the filament approach

Tech + Humans = Quality and Trust

Filament blends cutting-edge content identification technology with meticulous human oversight. Every channel is vetted by a real person, ensuring the highest standards of quality and safety. Your campaign is backed by our 99% Brand Safe Guarantee

Full Funnel Capabilities

Filament provides solutions for all types of YouTube campaigns, whether focused on awareness, consideration, or performance.
Supplement audience targeting with relevant contextual segments to increase reach and improve results. Choose from our ready-made segments or create custom targeting based on your audience's specific interests.

YouTube Statistics

Active channels on YouTube

0 M+

Of views come from 3% of channels

0 %

US consumers spend on YouTube each week

0 h+

Of YouTube views come from CTV devices

0 %

The riches are in the niches

We have 99%+ of YouTube channels with 100k+ subscribers, ensuring precise and comprehensive targeting. Any custom list we build for you will be vetted by a real human, every time.

Hyper niche interests and communities are in the smallest channels. We use our platform to find the small channels that are relevant to your target audience.

Network analysis tool
Discovery tool

Campaign Activation

Our secret to performing at 3-5x benchmarks is how we activate your campaign. We take great care to make sure more of your spend goes towards the most relevant people and places. 

self Service

  • Choose from 700+ off the shelf topics,
  • Curate safe and contextually relevant YouTube channels
  • Activate in Google Ads or DV360
  • Support during setup and launch for a successful campaign
  • Safe Inventory + Audience targeting delivers scale

Managed Service

  • Custom targeting strategies, planned by Filament
  • Activate custom topics, with channel level insights
  • 700+ off the shelf topics for any industry
  • Proprietary campaign structure to deliver more in contexts that matter
  • Safe Inventory + Audience targeting delivers scale

*Brand Lift Studies are available for campaigns that meet Google’s spend requirements. Programmatic CTV is available as a managed service only.

partner with filament

Ready to learn more about how our technology and targeting can supercharge your campaigns?