Stay Off the Wrong Content. Automatically.
We analyze your YouTube placements and auto-refresh your exclusion list,
blocking harmful, irrelevant, and low-quality inventory placements every day.
It's brand safety in real-time, not hindsight.
If You're Not Excluding Daily, You're Paying For It.
YouTube advertising is optimized for scale. But that same scale creates vulnerability. Without a system to block what doesn't belong, your ads end up funding:
AI spam channels, hate speech, political extremism, deepfakes, misinformation, or just plain junk.
Channels like kids and background music inflate your impression count while sinking your CTR, view-through, and conversions.
Sexualized content, edgy humor, and content you’d never approve to buy.
Performance drops when your message is shown to the wrong audience in the wrong context.
Insight:
You can't just set it and forget it. Brand safe campaigns require real-time optimization.
Your exclusion list should be as dynamic as your campaigns. That's where we come in.
A Constantly Updating Shield For Your Media Buys.
The Daily Exclusion List isn't a one-time download or a static CSV you forget about. It's a living system, tuned daily to detect and defend against risky content across YouTube.
Customize your brand safety settings, or use our defaults.
Plug directly into your Google Ads account, or ready-to-upload file for DV360.
Setup takes less than 10 minutes.
We catch what traditional systems miss:
Log-level analysis and safety check. New URLs and channels are blocked every 24 hours.
Machine learning spots patterns, but everything is checked against our databse of human-verified YouTube channels.
Set it up once. Our Google Ads integration updates exclusions automatically in your account daily.
The best and only constantly updating block list for YouTube campaigns.
The Content Ecosystem Changes Daily. So Should Your Exclusions.
There's the internet of a few years ago, and then there's today.
Exclusion needs to be automated and real-time if you're serious about safety at scale.
Plug The Holes In Your YouTube Campaign Before They Cost You.
Every dollar counts, and every placement matters. Every moment your ad appears next to something risky, irrelevant, or off-brand is a moment of lost performance or, worse, reputational damage.
Now there's an automated solution to do it for you.
